Privacy Policy
Last updated: April 2, 2026
1. Introduction
SimpleRecurring ("we", "our", or "us") provides a subscription management application for Shopify merchants. This Privacy Policy explains how we collect, use, and protect information when you use our application, the customer portal, the merchant dashboard, and any related services.
2. Data Minimization
We only collect and process the minimum personal data required to provide our subscription management services to merchants. We do not collect data beyond what is necessary for the purposes described in this policy.
3. Information We Collect
Store Information
When you install SimpleRecurring, we access your Shopify store data including store name, domain, email address, and store settings necessary to provide our services.
Customer Data
We process customer data on behalf of merchants, including customer names, email addresses, phone numbers, shipping addresses, and payment method tokens (we never store full payment card details). This data is used solely to manage subscription contracts and send transactional notifications.
Phone Numbers & SMS
If a merchant enables SMS notifications, we collect and store customer phone numbers to send subscription-related text messages (e.g., upcoming renewal reminders, payment failure alerts). SMS is delivered through third-party providers (Twilio, Nexmo/Vonage, or AWS SNS) and phone numbers are shared only with the selected provider for delivery purposes.
Subscription Data
We store subscription contract details, billing attempt history, order information, delivery schedules, and subscription preferences to provide our subscription management services.
Referral & Rewards Data
If a merchant enables the referral program or rewards points, we collect referral codes, referral relationships between customers, points balances, and redemption history.
A/B Testing & Conversion Data
We collect anonymized conversion data for A/B tests configured by merchants, including which test variant a customer was shown and whether they converted. This data is used to help merchants optimize their subscription offerings.
Churn Prediction Data
Our churn prediction feature analyzes subscription behavior patterns (order frequency, skip history, billing failures) using statistical algorithms to calculate churn risk scores. This analysis is performed solely for the merchant whose data it is and is never used to train models across merchants or shared externally.
Usage Data & Cookies
We collect anonymized usage data such as feature usage patterns and error logs to improve our application. The customer portal and merchant dashboard use essential cookies and local storage for session management (e.g., JWT tokens for authentication). We do not use third-party tracking cookies or advertising cookies.
4. How We Use Information
- Providing and maintaining our subscription management services
- Processing subscription billing and payments through Shopify
- Sending subscription-related notifications to customers via email and SMS on behalf of merchants
- Generating analytics, reports, and churn predictions for merchants
- Running A/B tests configured by merchants to optimize conversion
- Managing referral programs and rewards points on behalf of merchants
- Authenticating merchants and customers in the dashboard and portal
- Improving our application and developing new features
- Providing customer support
5. Data Sharing & Sub-Processors
We do not sell, rent, or share personal data with third parties for their marketing purposes. We share data only with the following service providers as necessary to operate our services:
- Shopify: As required to operate within the Shopify platform (subscription contracts, billing, checkout)
- Railway: Application hosting and infrastructure
- PostgreSQL (Railway-managed): Database storage with encrypted connections
- Email providers: SendGrid, Postmark, or merchant-configured SMTP for transactional emails
- SMS providers: Twilio, Nexmo/Vonage, or AWS SNS (only if merchant enables SMS)
- Legal requirements: When required by law, regulation, or legal process
6. External Merchant Dashboard
We operate a merchant dashboard at dashboard.simplerecurring.com that provides analytics, subscription management, and configuration outside of the Shopify admin. This dashboard uses JWT-based authentication (HMAC-SHA256) and does not store additional personal data beyond what is described in this policy.
7. Data Security
We implement industry-standard security measures including:
- Encryption in transit (TLS/HTTPS) for all connections
- Encrypted database connections
- AES-256 encryption at rest for sensitive data (e.g., API keys, payment tokens)
- JWT-based authentication with HMAC-SHA256 signing
- Rate limiting and input validation on all API endpoints
- Access restricted to authorized personnel only
8. Data Retention
We retain merchant and subscription data for as long as the app is installed. Upon uninstallation, we delete all store and customer data within 30 days, unless retention is required by law. Anonymized analytics data may be retained for up to 12 months after uninstallation.
9. Merchant Responsibilities & Data Protection
Merchants using SimpleRecurring are responsible for ensuring they have appropriate legal bases for processing their customers' personal data, including obtaining necessary consents for email and SMS communications and providing their own privacy notices to end customers.
By installing and using SimpleRecurring, merchants agree to our data processing practices as described in this policy. SimpleRecurring acts as a data processor on behalf of the merchant (data controller) and processes personal data only as instructed by the merchant and as necessary to provide our services. This relationship constitutes a data protection agreement between SimpleRecurring and the merchant.
10. GDPR (European Economic Area)
For merchants and customers in the EEA, we process data as a data processor on behalf of the merchant (data controller). We support the following data subject rights:
- Right of access — request a copy of your data
- Right to rectification — correct inaccurate data
- Right to erasure — request deletion of your data
- Right to data portability — receive your data in a structured format
- Right to object — object to processing of your data
Contact us at support@simplerecurring.com to exercise these rights.
11. CCPA (California)
If you are a California resident, you have the right to:
- Know what personal information we collect and how it is used
- Request deletion of your personal information
- Opt out of the sale of personal information (we do not sell personal information)
- Non-discrimination for exercising your privacy rights
To make a request, contact us at support@simplerecurring.com. We will respond within 45 days.
12. Security Incident Response
In the event of a security incident involving personal data, SimpleRecurring will:
- Investigate and contain the incident within 24 hours of discovery
- Notify affected merchants within 72 hours, including a description of the incident, the data involved, and remediation steps taken
- Notify Shopify as required by the Shopify Partner Program Agreement
- Report to relevant data protection authorities as required by GDPR or applicable law
- Document the incident, root cause analysis, and corrective actions taken
- Implement measures to prevent recurrence
To report a security concern, contact us at support@simplerecurring.com with the subject line "Security Incident".
13. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify merchants of material changes via email or in-app notification. Continued use of our services after changes constitutes acceptance of the updated policy.
14. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us at:
Iisivuokra Oy (Business ID: 2755505-7)
Email: support@simplerecurring.com